What is Niche Marketing?

October 20th, 2008 | Posted in Keywords, Making money, Marketing | Comments Off

A niche business is basically made up of a targeted audience and a business with the same needs and interest. Once you can identify the right combinations you can make some real money.

The trick in Niche marketing is to find a niche that has a great product to offer and make that product available to a targeted prospect.

Ways of finding The right niche

1. You need to find a product that know something about. If you’re know about herbal acne treatment, then your market is people with a need for acne treatment products.

2. Define your niche. Do research on the product and the niche business market before you promote anything. It’s important that you be able to ask questions and get the right answers about the product and the business in general. The only way you can do that is by learning about the product.

3. How much demand is there? If you’re working in a wide area such as weight loss you’ll proably have too much competition. You want to narrow down that niche to something not so general like “losing belly fat” or “gain muscle and lose fat”. By targeting those who want to lose belly fat or gain muscle mass.

4. Do your keyword research. There’s plenty of free research tools for finding good keywords such as the Google Adwords Keyword tool to find lots of information about what people are looking for.

Technorati Tags: marketing, niche marketing, niche business

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